Williams Interactive or WMS is one of the earliest creators of casino games. Founded in 1943, WMS started off by producing pinball machines, then upgraded to video arcade games. Somewhere in between, the developer became a force to contend by creating games for land-based casinos. With the advent of the internet, WMS forayed into digital slot games, and found instant success. Subsequently, the studio merged with Scientific Gaming, but still retains its own brand.
Today, Williams Interactive has a formidable presence in the iGaming industry. Though it does not have as large a games portfolio as other studios, WMS games can be found in many premium online casinos around the world. Pushing industry-frontiers for decades, the provider prefers quality over quantity. Its games are celebrated for their unique themes, esthetic visuals, and creative features. WMS games are noted for their generous math, particularly their in-game bonuses.
Their first ever slot success came with Reel ‘Em In way back in 1996, and WMS has never looked back since. Reel ‘Em In is a charming Little Mermaidesque game, which benefits 20 paylines and a secondary bonus feature with multiple payouts. They followed it up with hits like Jackpot Party and Black Night. Some of WMS other enduring titles include Wizard of Odds, Bruce Lee, Alice and the Mad Tea Party, Frozen Inferno, Invaders from the Planet Moolah, and Kiss: Shout It Out Loud, etc.